Please use this identifier to cite or link to this item: https://dspace.ctu.edu.vn/jspui/handle/123456789/116350
Title: The effect of customer experience on customer satisfaction: A case study of cosmetic purchases at Hasaki chain in Can Tho City.
Authors: Le, Tran Thien Y
Ha, Le Hoai Bao
Keywords: Kinh doanh quốc tế CLC
Issue Date: 2025
Publisher: Trường Đại học Cần Thơ
Abstract: Identify the factors affecting customer experience and assess the impact of customer experience on customer satisfaction when shopping at Hasaki chain in Can Tho City, considering the mediating role of customer experience. Therefore, the research proposes implications for customer experience to enhance customer satisfaction of Hasaki.
Description: 92 tr
URI: https://dspace.ctu.edu.vn/jspui/handle/123456789/116350
Appears in Collections:Trường Kinh tế

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