The impact of digital transformation on the business performance of OCOP entities in the Mekong Delta

Please use this identifier to cite or link to this item: https://dspace.ctu.edu.vn/jspui/handle/123456789/130688

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DC Field	Value	Language
dc.contributor.advisor	Lê, Thị Thu Trang	-
dc.contributor.author	Tsai, Pei-Lin	-
dc.date.accessioned	2026-10-12T01:40:48Z	-
dc.date.available	2026-10-12T01:40:48Z	-
dc.date.issued	2026	-
dc.identifier.other	B2201212	-
dc.identifier.uri	https://dspace.ctu.edu.vn/jspui/handle/123456789/130688	-
dc.description	105 tr	vi_VN
dc.description.abstract	To analyze the impact of Digital Transformation (CĐS) on the BusinessPerformance (HQKD) of production and business entities participating intheOCOPProgram in the Mekong Delta, while examining the mediating roles of DigitalMarketing (MKS) and Operations Management (QTVH); and, based on thefindings,to propose managerial implications for promoting Digital Transformationinassociation with improved Business Performance among OCOP entities in theregion.	vi_VN
dc.language.iso	en	vi_VN
dc.publisher	Đại học Cần Thơ	vi_VN
dc.subject	Quản trị kinh doanh CLC	vi_VN
dc.title	The impact of digital transformation on the business performance of OCOP entities in the Mekong Delta	vi_VN
dc.type	Thesis	vi_VN
Appears in Collections:	Trường Kinh tế

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