The impact of corporate social responsibility on customer’s purchase intention for soft-drink of multinational companies in Vietnam

Please use this identifier to cite or link to this item: https://dspace.ctu.edu.vn/jspui/handle/123456789/54285

Full metadata record

DC Field	Value	Language
dc.contributor.advisor	Ho, Le Thu Trang	-
dc.contributor.author	Nguyen, Bao Tran	-
dc.date.accessioned	2021-06-04T07:59:15Z	-
dc.date.available	2021-06-04T07:59:15Z	-
dc.date.issued	2021	-
dc.identifier.other	B1605061	-
dc.identifier.uri	https://dspace.ctu.edu.vn/jspui/handle/123456789/54285	-
dc.description	97 tr	vi_VN
dc.description.abstract	The influence of CSR activities on purchase intention for soft-drink products of multinational companies in Vietnam. Since then, the thesis proposes some implications for multinational companies doing business in Vietnam in terms of CSR activities to enhance customers' purchase intention.	vi_VN
dc.language.iso	en	vi_VN
dc.publisher	Trường Đại học Cần Thơ	vi_VN
dc.subject	Kinh doanh quốc tế chất lượng cao	vi_VN
dc.title	The impact of corporate social responsibility on customer’s purchase intention for soft-drink of multinational companies in Vietnam	vi_VN
dc.type	Thesis	vi_VN
Appears in Collections:	Trường Kinh tế

Files in This Item:

File	Description	Size	Format
_file_ Restricted Access		2.16 MB	Adobe PDF
Your IP: 216.73.216.119

LRC Digital repo