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https://dspace.ctu.edu.vn/jspui/handle/123456789/70598Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Nguyen, Cuong | - |
| dc.contributor.author | Do, Toan | - |
| dc.date.accessioned | 2021-12-17T03:23:02Z | - |
| dc.date.available | 2021-12-17T03:23:02Z | - |
| dc.date.issued | 2019 | - |
| dc.identifier.issn | 2525-2267 | - |
| dc.identifier.uri | https://dspace.ctu.edu.vn/jspui/handle/123456789/70598 | - |
| dc.description.abstract | The purpose of this study is to develop a better understanding of factors affecting online shopping behavior via e-commerce platforms among Vietnamese consumer. The survey was conducted online by 346 consumers in Vietnam to test the proposed conceptual model of online shopping intention using multiple regression analysis. | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.relation.ispartofseries | Tạp chí Khoa học và Công nghệ Trường Đại học Công nghiệp Thành pố Hồ Chí Minh;Số 37C - Tr.14-24 | - |
| dc.subject | Internet shopping decision | vi_VN |
| dc.subject | E-commerce platforms | vi_VN |
| dc.subject | C-TAM-TPB model | vi_VN |
| dc.subject | Vietnamese consumers | vi_VN |
| dc.title | Factors affecting the decision to shop online via ecommerce platforms in Vietnam | vi_VN |
| dc.type | Article | vi_VN |
| Appears in Collections: | Khoa học và Công nghệ Trường Đại học Công nghiệp Thành phố Hồ Chí Minh | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 5.47 MB | Adobe PDF | ||
| Your IP: 3.16.69.52 |
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