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https://dspace.ctu.edu.vn/jspui/handle/123456789/86501| Title: | The determinants of buying behavior of generation Z on Tiktok livestream shopping in Can Tho city after covid 19 pandemic. |
| Authors: | Khong, Tien Dung Danh, Ngoc Thanh Thanh |
| Keywords: | Kinh doanh quốc tế chất lượng cao |
| Issue Date: | 2022 |
| Publisher: | Trường Đại học Cần Thơ |
| Abstract: | Analyzing the impact of livestream shopping on TikTok Shop to the buying behaviour of Gen Z in Can Tho in order to propose management implications for the platform. |
| Description: | 80 tr |
| URI: | https://dspace.ctu.edu.vn/jspui/handle/123456789/86501 |
| Appears in Collections: | Trường Kinh tế |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 1.15 MB | Adobe PDF | ||
| Your IP: 3.129.71.97 |
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