Please use this identifier to cite or link to this item: https://dspace.ctu.edu.vn/jspui/handle/123456789/86521
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dc.contributor.advisorPhan, Anh Tu-
dc.contributor.authorVo, Trieu Vy-
dc.date.accessioned2023-03-22T03:08:37Z-
dc.date.available2023-03-22T03:08:37Z-
dc.date.issued2022-
dc.identifier.otherB1810773-
dc.identifier.urihttps://dspace.ctu.edu.vn/jspui/handle/123456789/86521-
dc.description59 trvi_VN
dc.description.abstractThis research aims to examine different elements of brand ambassadors and how they affect online purchase decisions among Generation Z living in Can Tho City, Vietnam.vi_VN
dc.language.isoenvi_VN
dc.publisherTrường Đại học Cần Thơvi_VN
dc.subjectKinh doanh quốc tế chất lượng caovi_VN
dc.titleAnalysis of the effect of brand ambassadors on the purchase decision on ecommerce platform among gen Z in Can Tho City, Viet Namvi_VN
dc.typeThesisvi_VN
Appears in Collections:Trường Kinh tế

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