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https://dspace.ctu.edu.vn/jspui/handle/123456789/86566| Title: | The influence of country image on product image and purchase intention towards foreign products: The empirical study in Vietnam - Can Tho |
| Authors: | Dinh, Thi Le Trinh Phan, Thi Quynh Nhu |
| Keywords: | Kinh doanh quốc tế chất lượng cao |
| Issue Date: | 2022 |
| Publisher: | Trường Đại học Cần Thơ |
| Abstract: | The impact of country image and product image on the purchase intention of customers towards foreign products, then propose implications to improve the intention to purchase of customers in Can Tho city. |
| Description: | 91 tr |
| URI: | https://dspace.ctu.edu.vn/jspui/handle/123456789/86566 |
| Appears in Collections: | Trường Kinh tế |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 1.6 MB | Adobe PDF | ||
| Your IP: 3.137.216.175 |
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