LRC Digital repo
DSpace preserves and enables easy and open access to all types of digital content including text, images, moving images, mpegs and data sets
Please use this identifier to cite or link to this item:
https://dspace.ctu.edu.vn/jspui/handle/123456789/86588| Title: | Analyzing factors influencing youth purchase intention towards Affiliate marketing programs in Can Tho city |
| Authors: | Pham, Le Dong Hau Truong, Ngoc Tran |
| Keywords: | Kinh doanh quốc tế chất lượng cao |
| Issue Date: | 2022 |
| Publisher: | Trường Đại học Cần Thơ |
| Abstract: | The general objective of the thesis is to examine the factors affecting affiliate marketing strategies on purchase intention among youth consumers in Can Tho City. Thence, propose some managerial implications for E-commerce businesses to promote affiliate marketing strategies in Can Tho City |
| Description: | 117 tr |
| URI: | https://dspace.ctu.edu.vn/jspui/handle/123456789/86588 |
| Appears in Collections: | Trường Kinh tế |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 1.78 MB | Adobe PDF | ||
| Your IP: 3.12.150.240 |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.