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https://dspace.ctu.edu.vn/jspui/handle/123456789/96779Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Huynh, Thi Kim Uyen | - |
| dc.contributor.author | Nguyen, Thi Thuy Lieu | - |
| dc.date.accessioned | 2024-02-29T02:45:31Z | - |
| dc.date.available | 2024-02-29T02:45:31Z | - |
| dc.date.issued | 2023 | - |
| dc.identifier.other | B1911664 | - |
| dc.identifier.uri | https://dspace.ctu.edu.vn/jspui/handle/123456789/96779 | - |
| dc.description | 67 p | vi_VN |
| dc.description.abstract | Analyze the impact of social media influencers on consumer purchase intentions through affiliate marketing, and then propose management implications to improve the effectiveness of affiliate marketing businesses. | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Trường Đại học Cần Thơ | vi_VN |
| dc.subject | Kinh doanh quốc tế CLC | vi_VN |
| dc.title | Impact of social media influencers on online purchase intentions through affiliate marketing | vi_VN |
| dc.type | Thesis | vi_VN |
| Appears in Collections: | Trường Kinh tế | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 782.71 kB | Adobe PDF | ||
| Your IP: 216.73.216.238 |
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