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https://dspace.ctu.edu.vn/jspui/handle/123456789/96814Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Luu, Tien Thuan | - |
| dc.contributor.author | Mai, Thanh Tung | - |
| dc.date.accessioned | 2024-03-01T01:06:12Z | - |
| dc.date.available | 2024-03-01T01:06:12Z | - |
| dc.date.issued | 2023 | - |
| dc.identifier.other | B1806672 | - |
| dc.identifier.uri | https://dspace.ctu.edu.vn/jspui/handle/123456789/96814 | - |
| dc.description | 77 p | vi_VN |
| dc.description.abstract | The thesis focuses on brand loyalty to Phuc Long Tea & Coffee in Can Tho city. Then, the author proposes a number of solutions so that the store can improve customer loyalty, contributing to better meeting the needs of customers. | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Trường Đại học Cần Thơ | vi_VN |
| dc.subject | Kinh doanh quốc tế CLC | vi_VN |
| dc.title | Factors impacting customer brand loyalty to F&B brands: The case of Phuc Long tea & coffee in Can Thi city | vi_VN |
| dc.type | Thesis | vi_VN |
| Appears in Collections: | Trường Kinh tế | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 679.42 kB | Adobe PDF | ||
| Your IP: 3.139.70.69 |
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