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https://dspace.ctu.edu.vn/jspui/handle/123456789/96921| Title: | The impact of perceived benefits on customer satisfaction with loyalty program of Co.opmart supermarket system in Can Tho City |
| Authors: | Le, Tran Thien Y Nguyen, Ngoc Minh Chau |
| Keywords: | Kinh doanh quốc tế CLC |
| Issue Date: | 2023 |
| Publisher: | Trường Đại học Cần Thơ |
| Abstract: | Analyze customers' perceived benefits and their impact on customer satisfaction with the Loyalty Program of Co.opmart supermarket system in Can Tho City. Thereby, proposing some solutions to help improve the effectiveness of the customer loyalty program for the Co.opmart supermarket system |
| Description: | 81 p |
| URI: | https://dspace.ctu.edu.vn/jspui/handle/123456789/96921 |
| Appears in Collections: | Trường Kinh tế |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 2 MB | Adobe PDF | ||
| Your IP: 18.220.94.189 |
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