Please use this identifier to cite or link to this item: https://dspace.ctu.edu.vn/jspui/handle/123456789/96933
Title: Influence of Augmented Reality on Purchase Intention in e-commercial beauty market: The case of Shopee platform
Authors: Nguyen, Tuan Kiet
Huynh, Nhu Khanh
Keywords: Kinh doanh quốc tế CLC
Issue Date: 2023
Publisher: Trường Đại học Cần Thơ
Abstract: Analysis and target is the effect of the integration of a shopping-online platform, Shopee, and AR-enabled on purchase intention in the beauty market.
Description: 157 p
URI: https://dspace.ctu.edu.vn/jspui/handle/123456789/96933
Appears in Collections:Trường Kinh tế

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