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https://dspace.ctu.edu.vn/jspui/handle/123456789/69686Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Nguyen, Bach Khoa | - |
| dc.contributor.author | Nguyen, Bao Ngoc | - |
| dc.date.accessioned | 2021-12-06T03:24:54Z | - |
| dc.date.available | 2021-12-06T03:24:54Z | - |
| dc.date.issued | 2020 | - |
| dc.identifier.issn | 1859-3666 | - |
| dc.identifier.uri | https://dspace.ctu.edu.vn/jspui/handle/123456789/69686 | - |
| dc.description.abstract | The study uses the results of in-depth interviews with 18 customers and questionnaires with 386 ones who have been shopping in convenience stores in Hà Nội City. A quantitative analysis of the data sets the research model including 31 observation variables of 6 independent variables and 7 observation variables of dependent variables - perceived customer value and assesses the influences of the observation variables on perceived customer value in several convenience store chains in Hanoi. | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.relation.ispartofseries | Journal of Trade Science;Vol. 8, No.01 .- P.3-11 | - |
| dc.subject | Customer value | vi_VN |
| dc.subject | Perceived customer value | vi_VN |
| dc.subject | Affecting factors | vi_VN |
| dc.subject | Convenience store chains | vi_VN |
| dc.title | A Study on factors affecting perceived customer value of several convenience store chains in Hanoi City | vi_VN |
| dc.type | Article | vi_VN |
| Appears in Collections: | Khoa học Thương mại (Journal of Trade science) | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| _file_ Restricted Access | 453.84 kB | Adobe PDF | ||
| Your IP: 13.58.60.192 |
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